In 2025, smart TVs have evolved beyond content streaming—they’re now central hubs for smart homes. Two of the top contenders in this space are the Amazon Fire TV Omni QLED and the Samsung QN90C Neo QLED. Both support Alexa, deliver premium 4K visuals, and offer unique smart features. But which is better for Alexa users specifically?
Let’s compare their features, voice assistant performance, and smart home integrations to help you decide.
1. Alexa Integration: Built-In vs Add-On
Fire TV Omni QLED:
Native Alexa support with hands-free voice commands
Say “Alexa, open Netflix” or “Alexa, turn off the lights” without a remote
Fully integrated into Fire OS for controlling smart home routines and apps
Samsung QN90C:
Alexa support is optional (can switch between Bixby, Alexa, and Google Assistant)
Requires initial setup through Samsung SmartThings and Alexa app
Voice commands require pressing a mic button on the remote (no hands-free by default)

2. Smart OS Comparison: Fire OS vs Tizen
Fire TV Omni QLED (Fire OS):
Smart home dashboard with Alexa shortcuts
Deep integration with Ring, Blink, Philips Hue, and Echo devices
Fast Alexa routines like “Movie Night” to automate your environment
Samsung QN90C (Tizen OS):
SmartThings dashboard for controlling Samsung-compatible devices
Alexa routines possible, but require extra app syncing
Advanced multitasking and app management but less intuitive voice flows

3. Display & Picture Quality
Fire TV Omni QLED:
QLED with full-array local dimming
HDR10+ Adaptive, Dolby Vision IQ
Bright enough for most rooms but limited peak brightness (~600 nits)
Samsung QN90C:
Neo QLED with Mini LED backlighting
HDR10+, Quantum HDR 32x, much higher peak brightness (~1,800 nits)
Excellent contrast and visibility in bright environments

4. Smart Home Performance
Omni QLED Strengths:
Works seamlessly with Alexa skills
Routine creation directly through TV
Compatible with Echo speakers, smart plugs, thermostats
QN90C Limitations for Alexa Users:
Great for SmartThings environments
Limited direct Alexa automation without Echo devices

5. Gaming Features
Fire TV Omni QLED:
HDMI 2.1 on select models
Game Mode for reduced latency
ALLM supported; VRR only on higher-end variants
Samsung QN90C:
Full HDMI 2.1 support
Game Bar 3.0 UI with detailed stats
ALLM + VRR + 4K @ 120Hz

6. Price and Value
Feature | Fire TV Omni QLED 65″ | Samsung QN90C 65″ |
---|---|---|
Average Price (2025) | ~$799 | ~$1,599 |
Alexa Hands-Free | Yes | No (remote-based) |
Peak Brightness | ~600 nits | ~1800 nits |
HDMI 2.1 | 1-2 ports | All 4 ports |
Dolby Vision Support | Yes | No (HDR10+ only) |
Smart Home Compatibility | Excellent with Alexa | Strong with SmartThings |
7. Verdict: Which One Should Alexa Users Choose?
If Alexa is central to your home ecosystem, the Fire TV Omni QLED offers the better experience:
Native Alexa hands-free voice control
Seamless smart home device automation
Strong smart features for under $1,000
However, the Samsung QN90C is ideal if:
You want top-tier QLED picture quality
You also use SmartThings or Google Assistant
Gaming performance is a priority

3 Comments
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